US airport food and beverage retailer AirMall is spreading smiles and good deeds for Random Acts of Kindness (RAK) Week.
AirMall and its tenants will be surprising passengers passing through Baltimore-Washington International Thurgood Marshall Airport and the international airports of Boston Logan, Cleveland Hopkins and Pittsburgh, with special treats and kindness tips.
The annual week, this year held on February 12-18, was established by the Random Acts of Kindness Foundation to inspire people to practice kindness and pass it on to others.
“Our RAK Week celebration is designed to bring smiles to the air travel experience,” said Jay Kruisselbrink, CEO, AirMall USA.
“We hope the spirit of kindness encourages people to do something special that will brighten the day of a stranger, friend or travel mate.”
Written by Kirstie Pickering