London Heathrow Airport has teamed up with British actor and comedian Stephen Fry to produce a three-minute tongue-in-cheek video giving visitors tips and tricks on handling etiquette in the UK.
Stephen Fry’s Guide to the UK has been created in partnership with BAFTA award-winning scriptwriter Graham Linehan and was created in response to a desire from arriving passengers to get a sense of the UK’s culture, from the moment they arrive.
Visitors can access the guide on arrival at London Heathrow via the airport’s free wi-fi page and on YouTube. It can also be viewed on the Heathrow Express. Set in a quintessentially British gastropub, the video sees Fry pondering the many things that make the UK a great place to visit, from the Scottish highlands to the Giant’s Causeway, before discussing some of the finer points of British etiquette.
John Holland-Kaye, chief executive, London Heathrow Airport, said, “We know from our passengers that it’s important to them to feel they have arrived in the UK, from the moment they disembark from the plane, and what better way to do that than with a fun film from one of the country’s most beloved comedians.
“Stephen and Graham have done a fine job of capturing the typically British and humorous way that we celebrate our country and we hope it will prepare visitors for their time here and bring a smile to their faces as they make their way through arrivals, onto the Heathrow Express and beyond.”
Patricia Yates, director of VisitBritain, said, “There’s a huge variety of extraordinary experiences that you can only get in Britain, and so much to do and see across all our nations and regions, from our fashion and food to our scenery and heritage and our great sporting events. Capturing some of our typically British sense of humor is a wonderful way to lay out the welcome mat to international visitors coming to the UK, giving them a taste of our ability to laugh at ourselves and to inspire them to experience more of what makes Britain such a great destination.”
To watch Stephen Fry’s Guide to the UK please click here.